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Coca-Cola Breaks Guinness Record by Connecting Millions of Chinese Families in Dragon Year Celebration

In 2023, India's 5G networks went live. All the leading telcos launched at the same time and the race was on to sign up as many of the half billion 4G users to the new technology. However, consumers were not convinced. Outspoken 5G skeptics took to social media to voice concerns and raise questions about the relevance and perceived value of 5G in their daily lives.

In 2024, Minute Maid (MM) established a clear growth priority, to penetrate rural areas in Mainland China. This strategic move proved to be a game-changer and broke the rural internet!

Tapping into a cultural moment around the World Cup, we helped TUI launch The World Cook, a competitive international cooking series streamed on Amazon Prime Video.

We celebrated the speed of Google Chrome with Lil Yachty, Busta Rhymes and McLaren F1 driver Lando Norris.

Corona trained a new generation of Mexican sportscasters to tell the story of Mexico’s final qualifying matches for the 2022 World Cup.