adidas
An Original Outdoor take-over for adidas
Since it was first introduced to the world over 50 years ago, the Adidas Trefoil has lived a thousand lifetimes, trading feet with everyone, from athletes to cultural pioneers.
Breakthrough for brands in the new communications economy
This is what we do
We discover the breakthroughs that brands need to win. The discoveries, experiences, invention, integration and impact that will make a difference to their business. We are built to keep pace with change, built on data and technology, built for people and algorithms, built around diverse capability, built to test and learn at scale and, crucially, built to evolve.
eBay
eBay in Vogue
eBay at the Met Gala: Redefining Luxury with Authenticity and Sustainability
Coca-Cola
Coca-Cola Breaks Guinness Record by Connecting Millions of Chinese Families in Dragon Year Celebration
Coca-Cola Breaks Guinness Record by Connecting Millions of Chinese Families in Dragon Year Celebration
Airtel
Airtel 5G Launch
In 2023, India's 5G networks went live. All the leading telcos launched at the same time and the race was on to sign up as many of the half billion 4G users to the new technology. However, consumers were not convinced. Outspoken 5G skeptics took to social media to voice concerns and raise questions about the relevance and perceived value of 5G in their daily lives.
2 billion
minutes of viewing time
Minute Maid
Minute Maid taps into cultural pride
In 2024, Minute Maid (MM) established a clear growth priority, to penetrate rural areas in Mainland China. This strategic move proved to be a game-changer and broke the rural internet!
